Super Showroom – The Victory Store in Melbourne


With the announcement of a new Sydney store opening soon, we take a pictorial look at Victory Motorcycles Melbourne Store.

victory-streetVictory’s Melbourne Super Store

Victory Motorcycles recently announced they will be opening a second company superstore in Sydney. As we were in Melbourne for the Motorcycle Expo, we wandered up Elizabeth Street – famous for it’s bike stores, and had a look at the Victory store there.

A very impressive 900 square metre layout showcases Victory’s line of upmarket V-Twins perfectly. Various sections are dedicated to bikes, clothing, accessories and the like.

There was also a spot with Ipads, presumably so you could pick out your favorite accessories.

Victory Sydney will be at 554 Parramatta Road, Ashfield, about 8kms out of the Sydney CBD and will have over 1200 square metres of premium showroom and workshop space.

The dealership has access with a turning lane on Parramatta Rd and with bike parking available under cover.

Victory is a subsidiary of giant ATV and snowmobile manufacturer Polaris, and have been in the Australian market with their range of premium cruisers for several years now.

The Melbourne store pictured here is located at 544-554 Elizabeth Street.

For more information about Victory please visit









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